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If They Wanted To Guarantee Satisfaction They’d Answer The Phone

Satisfaction Guaranteed

For many years companies advertised SATISFACTION GUARANTEED policies. ? Then competition in the open market changed things. ? Guarantees and warranties became limited. ?Companies referred disgruntled customers back to manufacturers. ?Manufacturers set up special telephone numbers for sales complaints. ?Those who have had to deal with an automated telephone menu know exactly what I mean. ?The customer service representative work meant to generate customer satisfaction and consumer retention today often begins with “Please leave….” ?Oh, if instead of a computer that a human being would pick up.

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