General Mills Reduced Sugar Cereals And A $1 Coupon

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I grew up in a world of Farina, Rice Krispies, Cheerios, corn flakes, and oatmeal None of them had sugar covering them. The family breakfast table did not have a sugar bowl on it either. They are still my favorites today sans extra sweetener.

Recently General Mills announced a commitment to further reduce sugar in cereals advertised to kids under 12 to single digit grams of sugar per serving. The company has already been reducing sugar in cereals while increasing key nutrients, such as calcium and vitamin D, and providing whole grain.

Did you know that ready-to-eat cereal eaters consume less fat, less cholesterol and more fiber than non-cereal eaters? Cereals also deliver important vitamins, minerals and other essential nutrients, making cereal a top source of key nutrients in children?s diets.

Other cereal benefits:

* Ready-to-eat cereals, including presweetened cereals, account for only 5% of sugar in children?s diets.

* Ready-to-eat cereal is the No. 1 source of whole grains in a child?s diet today.

* More frequent cereal eaters tend to have healthier body weights and lower Body Mass Index measures.

Studies also demonstrate the benefits of eating breakfast. A 1998 study showed that children who eat breakfast tend to perform better at school. Compared to children who skip breakfast, children who eat breakfast score higher on tests, are less likely to miss class or be tardy, have fewer reported discipline problems, and make fewer trips to the office.

For more information about kids and cereals, please visit Cereal Health and Wellness.

Good for General Mills. Cereal in sugar needs reducing. Too many of
our children today are overweight. The habits of a lifetime begin
soon after birth. Let’s do our parts as parents to educate our kids
to eat better and healthier. And, while we are at it, let’s insist
they eat breakfast. Not doing so makes it difficult for them to
perform at their best in school and out. Nutrition is important, too important. Just look in the mirror for proof of what I mean. Please visit visit Cereal Health and Wellness to learn more.

Right now if you click here you can print a coupon for $1 off one of four General Mills cereals.

The information in this post, as well as four free cereal coupons, were all provided by General Mills through MyBlogSpark. Please note that the opinions reflected in this post have not been influenced by the sponsor in any way.

One thought on “General Mills Reduced Sugar Cereals And A $1 Coupon

  1. I sure do commend them for this! yes…they will make profit from this campaign maybe…but am just so glad SOMEBODY is doing something about it!!! My kids will not even miss that sugar. In fact…they think it is gross when you get to the last little half cup in the box and it is PURE crinkled, crusty frosting like DUST! We always toss it! ANd the milk is TOO sweet from the sugar laden cereals, so they almost always toss it out. NO protein or calcium really in THAT meal!!
    Hurray for General Mills. “You are NOT the sweetest company”.
    thanks for the post, Pat!

    ejrichter60 at gmail dot com

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